Positioning Links
- OnlyMarketing Learn proven techniques in consumer marketing, product positioning, strategic planning and creative execution, through tutorials and examples.
- The Naming Workshop's Naming Newsletter An easy to understand primer on building a brand.
- FrontierMI Marketing Library A small collection of documents about marketing strategy available as either html or PDF.
- Hourglass Positioning Method Brand and product positioning method developed by Mark E. Smith, positioning consultant.
- Market Positioning A slide show that defines the various terms commonly associated with marketing, including Market positioning.
- Branding Asia Articles and monthly columns on branding in Asia. Includes brandnews and exclusive searches to article databases
- The Naming Newsletter A quarterly electronic newsletter on the strategies and tactics of naming. Published since 1997. Contains more than 40 articles, clearly indexed and easily downloaded.
- New Products Workshop Positioning and repositioning of existing brands.
- Positioning Resources A collection of articles and other resources on market positioning.
- MarcommWise Marketing communications information including articles, news, book reviews, a marketplace and a vendor directory.
- Social Marketing A short free course in social marketing and market positioning.
- 10 Commandments of Power Positioning: Magical marketing strategies for creating an endless stream of new, repeat, and referral business.
- Relationship marketing A collection of documents with pointer on targeting your customers.
- Ideas 4 Marketing Consulting Offers product, service and corporate positioning, business to business marketing and web development.development and Internet communications.
- Poole-Adamson Research Market research information on brand positioning. Provides a research-based newsletter.
- The Naming Worskhop A one-day, on-site program tailored to satisty anyones' naming needs.
- Sun Tzu's Art of War The ultimate guide to developing a marketing or business strategy in a competitive environment.
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